A Look Back at noHold’s Top Stories of the Week: July 28-August 1

This week has been full of some great information; from blogs about the Internet of Everything to Virtual Realities, it has been an interest week. Here's a quick recap of the week's stories.

1. The Internet of Everything is taking city streets to a whole new level with Internet connected trash cans!

Photo Credit: govtech.com

2. Did you know, "35% of IT organizations will have 75% of IT service desk contacts from the business resolved by Virtual Assistants."

3. Flashy gimmicks are no longer the way to promote your company's new products or services. By using a Virtual Agent, it can provide the appropriate information, in the right context. Check out the blog, Leveraging a Virtual Agent to Cross-Sell Within the Right Context.

4. #TBT: Virtual reality is the new anesthesia? It seems so. Researchers are studying the effects of being immersed in a virtual reality while undergoing dental procedures. Studies are showing that the pain is significantly reduced when you distract a patient by immersing them into a virtual reality. Maybe one day, instead of being 'put under', all you'll have to do is put on a headset and drift into another reality. 
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Hope you all have a great weekend, cheers!
www.nohold.com

Leveraging a Virtual Agent to Cross-Sell Within the Right Context

While shopping online,do you ever become annoyed of all the irrelevant suggestions about different products and/or services a company throws at you? I know I have, and most of the time, it can ruin my overall shopping experience. Good news is, companies don’t have to be overly pushy to up-sell new products or services. A few weeks ago, we shared how a leader in the consumer electronics industry leveraged their Virtual Agent to increase support AND service revenue. Instead of marketing irrelevant upgrades and features to consumers, the company used the Virtual Agent to suggest appropriate items, at the appropriate times. By doing so, it gives users a more personalized experience, and comes across as more of a helpful hand than a pushy sales tactic.

Industry leaders are recognizing the need to provide answers to pre-sales questions. Take for example the launch of Windows 8. Leading PC companies were getting an overwhelming number of questions regarded this new Operating System, one of the top questions being as basic as, “Where is the start button?” Making sure consumers understand the product before it is launched, is just as important as supporting it.  

Another example, imagine you are a student, looking for a new laptop for school that also meets the needs for your new internship. You take a look on Amazon, but you are not sure which laptop has the right features for you. Leveraging a Virtual Agent can streamline the process of finding the laptop that best meets your need, and also suggest relevant add-ons based on the context of the conversation. For example, you type in that a lot of memory is important for you. The Virtual Agent can give you laptop options that fits your criteria, offer upgrades to enhance your needs (extra memory), and automatically put those items in your shopping cart for you. A Virtual Agent can help with all aspects of the customer journey; pre-sale, purchasing, and support. 

Do you agree that more emphasis should be put on selling new products/ upgraded features to consumers in the right context? How does your company increase service revenue? 

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How to Increase Sales by Tracking Four Specific Problems

No matter which organization or department you belong to, increasing revenue is at the top of your to do list. Whether it's empowering partners to KNOW your products, increasing up-sell opportunities in the call center or understanding cart abandonment, selling products and services is at the heart of everything. 

Take a few minutes to see how customer-centric brands deploy Virtual Agents (VAs) to bridge the gap between product specs and customer perception. View examples of leveraging VAs on partner websites, and even as a resource in brick-and-mortar stores. Learn how to empower call center agents with the perfect up-sell script, and get answers about cart abandonment. 

How to Increase Sales by Tracking Four Specific Problems - by noHold Inc. from noHold, Inc.

 

ClickHere for a link to the Slideshare presentation.
 
P.S.  Did you know? There are 148 days until Christmas and 154 until the end of the year.